How to Sell a Business: The Basics

This course is designed to provide REALTORS® with the essential knowledge and skills needed to successfully navigate the process of selling a business. 

 

Participants will explore the motivations behind buying and selling businesses, understand the different types of business ownership, and learn the key differences between asset sales and share sales.  The course will cover critical topics such as preparing a business for sale, understanding financial statements, pricing strategies, and effective marketing techniques. 

 

Additionally, participants will gain insights into managing the seller's mindset and addressing the emotional challenges that come with selling a business.  

 

By the end of this course, you’ll be equipped with the tools and confidence to guide your clients through the complexities of business sales. 

 

Learning objectives:

• Understand what motivates people to buy or sell a business
• Identify what the various types of business ownership are
• Compare asset sales and share sales, determining what is required for each
• Determine what factors affect the price of a business
• Identify what information must be collected to buy or sell a business
• Understand the financial statements and steps required to prepare a business for sale
• Identify pricing strategies and effective marketing techniques
• Explore ways to manage the seller's mindset and address emotional challenges during the sale process

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