List it Right, Sell it Right

This course was formerly titled The Data-Driven Listing: How to Optimize Your Exposure.

 

When selling a property, a key part of your job is to maximize its exposure to the public and get the best sale price for your client.

 

REALTORS® sometimes miss opportunities to expose a listing by omitting or mistakenly representing certain information on the Residential Data Input Form. What’s more, failing to include information, or mistakenly including unverified information, can lead to liability issues.

 

This course emphasizes the importance of accurately conveying a property’s details and features while maximizing exposure and limiting your liability risks.

 

Learning objectives:

• Identify best practices for accurately completing the residential data input form to give the property the best exposure
• Describe the value of providing accurate information of your property listing
• Recognize the risks and consequences of omitting key information from the residential data input form
• Identify the risks in using previous listing information for a new listing
• Determine where and how to obtain information pertinent for a listing
• Identify common mistakes REALTORS® make when completing the residential data input form and how they can affect a listing or sale
• Describe how to report errors in the MLS® to the Board

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