Social Media Marketing Fundamentals for REALTORS®
Have you ever wondered how some REALTORS® seem to effortlessly generate lots of engagement through their social media? Or how their branding and advertising seems to be particularly memorable? Have you ever wanted to know more about how to make your social media marketing more effective?
This course is intended to help licensees build strong personal brands and build engagement with existing and potential clients through their Social Media platforms.
Learning objectives:
By the end of this course, you'll be able to:
- Identify and describe your personal brand and how it makes you distinct and unique
- Define and describe the difference between marketing and advertising, and how they relate to social media
- Identify the 5 key pillars of social media marketing
- Explore and identify the demographics of different media platforms to match your marketing with your target audience
- Identify a list of potential topics to post on social media to drive engagement and help potential clients connect with your brand
- Define the different types of social media content, and use a content calendar to help generate content which connects with your audience
Accredited PDP Hours: 3
Additional 5% GST will be added to shown course price upon checkout.
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