Introduction to the Business of Real Estate

In Introduction to the Business of Real Estate, REALTORS® will learn to work through a SWOT (strengths, weaknesses, opportunities, and threats) analysis; develop a business plan; build a community of practice; manage their day-to-day practice; prioritize learning; and celebrate their successes while learning from their mistakes.

By the end of this course, learners will be able to identify the importance of business planning and setting realistic goals; list the benefits of building a community of practice; define key elements of a good reputation and a recognizable brand; and recognize the importance of proper scheduling and time management.

This course is designed to supply REALTORS® with the tools to create a solid business plan and focus their efforts as they continue to grow and learn in the real estate industry.


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